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Tobey Jackson

Tobey Jackson

Event Program Executive at American Institute of Aeronautics and Astronautics (AIAA)
Tobey Jackson is an Event Program Executive for the American Institute of Aeronautics and Astronautics (AIAA). She manages the Institute's engagement with the U.S. national security community and oversees the DEFENSE Forum and Hypersonics Conference. As a result of COVID-19, both of these conferences were canceled for 2020 and she has temporarily shifted to being a part of AIAA’s virtual event teams, managing the Institute’s relationship with conference vendors and supporting all aspects of event planning and engagement. Prior to joining AIAA in 2014, Ms. Jackson spent 15 years with the Armed Forces Communications and Electronics Association (AFCEA International) in corporate membership, marketing and public relations roles. She began her career in pharmacy benefit marketing first with Rite Aid Corporation and later MIM Corporation. She holds Bachelor’s Degrees in International Relations and Spanish from Messiah University. Having lived in seven countries, she developed a passion for travel and international affairs early on in life. She has a long list of places she’d like to visit, and always welcomes suggestions and travel tips.

1 Matching Presentations

PRESENTATION

Has the Pandemic been the Mother of Invention?

01:28:38

Webinar Series

This session explores our experiences of running annual meetings online in 2020, reflecting on what worked well and what worked less well, and how these experiences will inform meetings design and strategy going forwards. Tobey Jackson, from the American Institute of Aeronautics and Astronautics (AIAA), will share with us what AIAA did – and how that is shaping their thinking about what they do going forwards (sneak preview: there are some things that were better online that they will continue to do!). Find out more about what they did here: https://www.boscobel.com/how-to-do-a-virtual-conference-right-heres-what-aiaa-did/ Gemma Prunner-Thomas, from the European Economic Association, who, when planning for a pivoted online conference for August 2020 went back to first principles to design their event, and when she couldn’t find a platform that did what was needed, took the plunge and invented one. Sarah Stannage, from the International Institute for Conservation of Historic and Artistic Works (IIC), will be fresh from the IIC event which runs in the first week in November – and is a truly international, several-day event which will be a hub-and-spoke event: it has more attendees signed up than they have ever had before. She will talk about how they began to address issues like addressing the digital divide, time zones, and simply managing vast amounts of content.