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Paul Gee

Vice President, Digital Product Management and Development - American Medical Association
Paul Gee brings experience in both the society world and commercial publishing. He leads product management, development, and digital marketing for the AMA Ed Hub and JAMA Network, home of JAMA, JAMA Network Open, and the JAMA specialty medical journals. JAMA, published continuously since 1883, is the most widely-circulated medical journal in the world. Paul learned the ropes of publishing through time in editorial and production, along with time as journals publisher. He has worked on enterprise re-engineering groups tasked with overall improvements of production workflows. He is a certified six sigma process engineer who brings to digital development a unique mix of editorial and process focus along with business model strategy.

1 Matching Presentations

PRESENTATION

Thinking Holistically About Content: Working Together

55:00

Webinar Series

Julie and Paul will be presenting a case study of their experiences at AMA where they and their teams have broken the third wall of society publishing: bringing together journals and education into one end user experience. Through a collaborative effort, Julie and Paul bridged the gaps between brands, business models, editorial practice, technology platforms, and missions to innovatively reimagine education at the AMA and to recreate the experience with the physician and patient outcomes as the core goal. They will be answering questions from the audience, highlighting society publishing can differently about brand, mission, technology and content and begin to build customer-facing experiences by working across teams.